Sleeping Giant Brewing Co.’s sixth annual Craft Cares campaign runs from January 1 until February 28, 2026. For every pint or can of Northern Light (Light Lager) or Better Is Possible (SMASH Lager) sold at our participating licensee locations, a portion of the proceeds will be donated to local charities.

To date, over $60,000 has been donated to local charities and organizations as a part of Craft Cares! 

We love supporting local and want to celebrate all of our amazing Licensees with the Craft Cares movement to show you that #CraftCares. Our team is helping our Licensees make a positive impact with the charities and organizations that they care about, giving back, one beer at a time.

How to Participate

Use the form below to enter the information of your business, and the charity or organization you would like to support through Craft Cares.

Please select a valid form.

For more information about Craft Cares, please contact:

Erin Cuma
Sales Representative, Sleeping Giant Brewing Company
erin@sleepinggiantbrewing.ca